Entrepreneurship and Innovation in Health

Métodos de ensino

The methodologies are aligned with the typology of classes, promoting student participation, through the identification of health needs, in a process of active and collaborative construction of their learning. These approaches will be complemented, with the participation of external experts and testimonials from successful entrepreneurs. Design thinking process strategies, talks, testimonials and a funding application form (eg Got Talent by ADRITEM) will be used.

Objetivos de Unidade Curricular

• Understand the importance of training for innovation in health, expressed in an entrepreneurial attitude, through the construction of an entrepreneurial project;
• Recognize the antecedent factors and health policies that involve health care in general, and Physiotherapy in particular, being able to operate and adapt to changes in work contexts;
• Guide its entrepreneurial action towards health policies, social and economic factors that impact health and the provision of health care, in a changing and diversified context in which the practice of Physiotherapy takes place;
• Develop the ability to analyze problems and needs in order to develop integrated solutions;
• Participate in activities related to marketing and public relations;
• Advocate for new approaches to improve health care provided;
• Implement solutions to the challenges encountered in the practice of Physiotherapy, always based on the best scientific evidence available.

Estagios

Nao

Programa

• The transition to active life and training for innovation in health;
• Entrepreneurship: Introduction of concepts and presentation of inspiring cases of entrepreneurship in health;
• Motivation, creativity and strength of commitment;
• Analysis of health needs and social and economic factors that impact health and the provision of health care: personal/professional project and entrepreneurial project: 

Project Creation; Idea; Business model; Empathy interviews; Prototype; Marketing plan; Activities/Operations; Work plan; Team; Revenues and Costs; Investment: Accounting and Taxes; Presentation: Prepare project presentation and PITCH; Self-assessment of the entrepreneurial project; Business Opportunities: Success Cases

Métodos de Avaliação

Continuous Evaluation

Work by Project aspect with integration of the final PITCH: 100.0%

Itens Bibliograficos

Nakao, T. (S.n). Empreendedorismo Na Saúde: Labs. Retirado De Http://Www.genomicenterprise.com/Yahoo_Site_Admin /Assets/Docs/Ebook-Empreendedorismo_-_Datagenno.16991312.Pdf

Wilden, R., Garbuio, M., Angeli, &Amp; Mascia, D. (2018). Entrepreneurship In Healthcare: Routledge

Francis J. &Amp; Greene, F. J. (2020). Entrepreneurship Theory And Practice, Red Globe Press. Red Globe Press

Spinelli, S., &Amp; Adams, R. (2015). New Venture Creation: Entrepreneurship For The 21St Century, Mcgraw-Hill Education, 10Th Edition